Eventi di Tess Jeffers

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Now the hard part: evaluating and integrating AI in newsrooms
Now the hard part: evaluating and integrating AI in newsrooms
  • Sab 12 apr 2025 14:00 - 14:50
  • Perugia
Festival Internazionale del Giornalismo Festival Internazionale del Giornalismo Giornalismo Giornalismo Rubina Madan Fillion Rubina Madan Fillion Tess Jeffers Tess Jeffers Chris Moran Chris Moran +2
Eventi passati
Festival Internazionale del Giornalismo Festival Internazionale del Giornalismo Giornalismo Giornalismo Rubina Madan Fillion Rubina Madan Fillion Tess Jeffers Tess Jeffers +1
Sab 12 apr 2025 Perugia
Now the hard part: evaluating and integrating AI in newsrooms
Tess Jeffers
Tess Jeffers

Tess Jeffers

Pagina aperta Informazioni
Tess Jeffers is The Wall Street Journal's Director of Newsroom Data and AI. She leads a team of data scientists and data analysts who leverage audience data to support content and distribution strategy. Recent efforts include developing a new suite of contextualized newsroom metrics, building real-time data pipelines and implementing AI models to automate the newsroom's consumer taxonomy. Lately, the team is developing generative AI tools for internal and audience-facing applications. Before joining The Journal, she was a data science manager at a marketing firm, leading AI integration and data strategy projects. She has been an instructor for the LSE Polis JournalismAI Academy for Small Newsrooms and member of the 2023 ONA Women's Leadership Accelerator.
#data science #ai #journalism #marketing +1